What is a GEO audit?
Our GEO audit (Generative Engine Optimization) shows you how well your website is understood in AI-supported search and response systems - and whether your content appears there as a reliable source.
In addition to the classic points of an SEO audit, we check structure, semantics and content signals so that your site not only ranks in Google, but is also optimally positioned for GEO optimization and SEO optimization.
Why GEO optimization is important today
Modern decision-makers are increasingly researching with AI response systems (e.g. ChatGPT, Google AI Overviews), which interpret and display content differently to traditional search engines. Content that is not structured, semantically classified or incorrectly signalled for these systems is often not taken into account, even if it has been technically well optimized for classic SEO. GEO ensures that your content is relevant, understandable and visible even in such contexts.
What this means for you: While others are still stuck with classic SEO, you can secure a decisive advantage with targeted GEO. Your brand will become the first choice in AI systems and remain indispensable for modern decision-makers.
Procedure: This is how our geo-audit works
What does our GEO audit include?
Our GEO audit combines the following areas in a tool-supported review:
SEO basis
The technical SEO basis includes all technical requirements so that search engines can reliably crawl, understand and index your website. This includes, for example: Crawlability & indexability, page architecture & internal linking, sitemaps & clean sitemap structure, etc. We specifically strengthen this foundation: Only a technically flawless site provides the AI with the necessary access to your expertise. We ensure that there are no technical barriers between your content and the algorithms of the future.
On-page analysis
On-page analysis includes all optimizations directly on the pages that ensure that content is clearly understandable for users and search engines and ranks for the right keywords. These are e.g: Meta title and meta description, heading headings as well as keywords & images. By precisely analyzing your content, we create a concrete action plan that ensures you become visible exactly when decision-makers are looking for your solutions. This is how you turn simple website visitors into qualified leads.
AI readability
We analyze how complete, clear and "AI-readable" your content is structured. We check which topics you already cover, where content gaps and opportunities lie and how well pages are semantically linked to each other - so that search engines and AI systems classify your website as a relevant, citable source and correctly display content in responses.
Competitor comparison
We compare your website with the most important competitors and make it clear where you are lagging behind in the SEO and GEO context - and where you can quickly overtake. This is your strategic lever: instead of just following the competition, this analysis allows you to target the topics that your competitors have so far missed out on. This allows you to secure market share in AI search before the field is saturated.
CONTENT structure
We analyze the GEO structure of your website to check how well your content is understood, selected and used as a trustworthy source by AI systems. We specifically look at whether your pages are structured in such a way that AI-supported search and response systems can quickly recognize relevant passages, classify them correctly and incorporate them into responses.
- How does your content appear in AI-based answer systems?
- Are website passages used as an answer source?
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STRUCTURED DATA
We check whether structured data (Schema.org) is available on the website and implemented in a technically correct way so that search engines and AI systems can clearly interpret and target content. In addition, we evaluate whether the markups consistently refer to central entities (e.g. brand, services, locations, authors) and whether important fields are properly maintained. Finally, we analyze how well FAQs, clear question-and-answer structures and other context signals are prepared so that AI response systems can play out content precisely and in a citable manner.
WHY DO YOU NEED A GEO AUDIT?
With our audit, you not only get a structured overview of the current status quo of your visibility, but also a concrete, prioritized list of measures that shows
- which GEO levers are most effective,
- how to optimize content for both classic search engines and AI response systems,
- how to strengthen your digital presence at key moments in the customer journey.
This is your crystal-clear roadmap for the future: we give you the exact tools you need to make your website the first port of call in AI systems through targeted GEO optimization. This will give you lasting visibility and a decisive edge in the digital market.